Fi and Katie meet for the first time when Katie is born. They’ve been siblings ever since.
Being the children of two doctors, Fi and Katie have always had healthcare
in their blood. Now they have a photo that proves it.
Fi graduates from Leeds university with a degree in genetics
and a depleted liver.
Katie graduated from UWE with a degree in biomedical sciences and a depleted liver.
2000 to 2016:
Fi and Katie both take up gainful employment in the healthcare communications industry, in a
wide variety of roles, both in-house and freelance.
After talking about it for years, Fi and Katie decide to take the plunge and start their own healthcare
Skin and Blister is born.
communications agency. But what to call it? Early ideas included Kindred (somebody else had it), Kind (reminded them too much of a Kinder Surprise), Brave (thanks for nothing, Pixar), before eventually settling on Skin and Blister. Because it’s related to healthcare. And it’s cockney rhyming slang for ‘sister’.
July 1st 2016:
Fi and Katie realise that Skin and Blister was born without a single client. Panic ensues.
Skin and Blister are successful with their first ever pitch, winning for diabetes and vascular
care in Ireland. They learn a lot about the private healthcare system in Ireland, and have a Guinness or two to celebrate.
Katie meets the Head of Procurement at Roche. Four months later, Skin and Blister
are invited to pitch.
Skin and Blister are awarded a product launch for Roche and Chugai. Katie can finally buy
a new boiler. She hasn’t been able to feel her feet for several months by this point.
The team start working with their first Clinical Research Organisation (CRO) client. Fi celebrates
by buying a tumble dryer. She can’t overstate what a life-changing purchase it was for her (and her three kids).
Skin and Blister are finalists for Digital Team of the Year. They don't win on the night, but
their tweet about a piss up in a brewery is called out as tweet of the night, which is almost as good.
The Skin and Blister team has grown to 15 people.
Skin and Blister wrote this timeline and put it on their website. They now need to try and get out
of the habit of referring to themselves in the third person.